Privacy Policy

DALSTON ("DALSTON," "we," "our," or "us") is a professional B2B synthetic plush fabric manufacturer headquartered in Changzhou, Jiangsu, China. We specialize in the R&D, knitting, dyeing, finishing, and global export of premium plush fabrics — including Sherpa, Flannel/Coral fleece, Minky, Faux Fur, Jacquard, Knitted, and Functional fabrics — serving garment manufacturers, global textile brands, wholesalers, and sourcing professionals worldwide.

This Privacy Policy applies to all personal data we process in connection with our website, inquiry forms, trade communications, sample requests, and related business activities.

We use the personal information we collect for the following purposes:

• Responding to inquiries and requests: To reply to your product questions, sample requests, quotation inquiries, and general correspondence.
• Business relationship management: To manage ongoing business communications, order processing, and project coordination with clients and partners.
• Product development and customization: To collaborate on custom fabric development, lab dip approvals, sample swatch creation, and technical specification matching.
• Marketing and business development: To send relevant product updates, catalogs, trade show invitations, or promotional materials where you have expressed interest or given consent.
• Website improvement: To analyze website traffic patterns, improve user experience, and optimize our online presence.
• Legal and compliance obligations: To comply with applicable laws, regulations, trade compliance requirements, and to exercise or defend legal claims.

Where applicable under global data protection laws (such as GDPR, CCPA/CPRA, or other relevant regulations), we process your personal data on the following legal bases:

• Contractual necessity: Processing is required to take pre-contractual steps at your request or to fulfill an existing business agreement.
• Legitimate interests: We process data for our legitimate business interests, including managing B2B relationships, improving our services, and conducting business development activities -- provided these interests are not overridden by your rights.
• Consent: Where we send marketing communications or use non-essential cookies, we rely on your freely given, informed consent, which you may withdraw at any time.
• Legal obligation: Processing necessary to comply with applicable laws, regulations, or governmental requirements.

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

• Service providers: Trusted third-party vendors who assist us in operating our website, managing communications, or delivering services (e.g., hosting providers, CRM platforms, analytics tools). These parties are contractually bound to protect your data and may only use it for the purposes we specify.
• Business partners: Logistics providers, freight forwarders, or inspection agencies involved in fulfilling your order, only to the extent necessary.
• Legal requirements: When required to comply with applicable laws, respond to lawful government requests, enforce our agreements, or protect the rights, property, or safety of DALSTON, our clients, or others.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to equivalent privacy protections.

Our website may use cookies and similar tracking technologies to enhance your browsing experience and collect analytics data. We use the following types of cookies:

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. Where required by law, we will seek your consent before placing non-essential cookies.

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Specifically:

• Inquiry and pre-sales data is retained for up to 3 years from the date of last contact, unless a business relationship develops.
• Active client data is retained for the duration of the business relationship and for a reasonable period thereafter (typically 5-7 years) to meet legal, accounting, and compliance obligations.
• Website analytics data is typically retained in aggregated or anonymized form and not linked to identifiable individuals beyond 26 months.

When data is no longer needed, we will securely delete or anonymize it in accordance with our internal data management procedures.

As a China-based company serving clients in the United States, Europe, and other regions, your personal data may be transferred to and processed in countries outside your home jurisdiction, including China.

We are committed to ensuring that all cross-border data transfers comply with applicable local data privacy laws and that your information receives an adequate level of protection globally.Where such transfers involve personal data from the European Economic Area (EEA) or the United Kingdom, we take appropriate safeguards to ensure your data receives an adequate level of protection. These safeguards may include:

• Standard Contractual Clauses (SCCs): Utilizing standard contractual clauses approved by the European Commission or relevant supervisory authorities.
• Reliance on Consent: Relying on your explicit, informed consent for specific, individual data transfers.
• Contractual Necessity: Executing transfers necessary for the performance of a contract entered into at your request or in your interest.

By submitting your information to us, you acknowledge that your data may be transferred and processed in China and other countries where our operations or service providers are located.

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal data:

To exercise any of these rights, please contact us using the details in Section 13. We will respond to your request within the timeframes required by applicable law (typically within 30 days). We may need to verify your identity before processing certain requests.

We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it against unauthorized access, accidental loss, alteration, disclosure, or destruction.

These measures include:

• Secure, encrypted communication channels (HTTPS/TLS) for data transmission
• Access controls limiting data access to authorized personnel only
• Regular review of our data handling and security practices
• Staff awareness of data protection responsibilities

While we strive to protect your personal data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we are committed to promptly addressing any identified vulnerabilities or breaches in accordance with applicable law.

Our website and services are intended exclusively for business professionals and are not directed at individuals under the age of 18. We do not knowingly collect, solicit, or process personal data from children.

If we become aware that we have inadvertently collected personal data from a minor, we will take prompt steps to delete such information from our records. If you believe we may have collected data from a child, please contact us immediately via the details in Section 13.

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will update the effective date at the top of this page and, where appropriate, notify you through our website or direct communication.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued engagement with DALSTON following the posting of changes constitutes your acknowledgment of the revised policy.

Previous versions of this Privacy Policy are available upon request.